1. Privacy Policy

Privacy Policy

Last Updated: August 21, 2017

Tapsell Ad Network (aka Tapsell) and its associated business units (“Tapsell” or “we”, “us”, “our”) is a general purpose digital ad network which operates http://www.tapsell.ir (the “Website”, the “Site”). This privacy statement (“The Policy”) informs you of our policies regarding the collection, use and disclosure of Personal Information we receive from all of our users (“Users”). This Policy applies to our websites as well as our advertising platform (the “Platform”) which includes several software development kits (our “SDK”s) and plugins (the “Plugins”).

Tapsell is strongly committed to protecting the privacy of Users. If you have any concerns about this Policy, or your privacy when your business or mobile device accesses our Service, please send an email to info@tapsell.ir so we can address your concern.

 

OVERVIEW OF TAPSELL’S AD PLATFORM

Our Platform help connect mobile application publishers (“Mobile Apps and Websites”) with advertisers. Our Platform facilitates the efficient serving of ads on Mobile Apps and Websites bycollecting information across multiple non-affiliated Mobile Apps and Websites using our SDKs and Plugins. Our platform users the collected information in order to deliver and report on the ads being run across our advertising network and Platform by advertisers (our “Clients”).

 

INFORMATION COLLECTION AND USE

In the course of running our Platform and Services, we collect information from Mobile Apps and Websites and use such data for a number of purposes. This section includes explains the collected data and use cases.

  • • Our Platform collects and uses Non Personally Identifiable Information (“Non-PII”) including but not limited to the name of Mobile Apps and Websites on which the advertisement is served, device Identifiers (e.g. Android Advertising ID), the IP address used to access the Internet, the type of phone or mobile device used (e.g. iPhone, iPad etc.), the operating system of mobile device (e.g. Android 6.0, iOS 10), type of network being used (e.g. 4G), the date and time a particular ad is served, whether the ad was “clicked” or not, if applicable, a record if ad was clicked and it originated a follow-up action to a third party e.g, “conversion” event. Wee also collect Non-PII to help us optimize and/or refrain from advertising for a Mobile App that is already downloaded and installed on a device.
  • • Our Platform collects and uses location data of device from Mobile Apps and ad-exchanges and may match the device location to certain state/city or certain residential or commercial point of interest, such as a “neighborhood” or a “restaurant” for location based advertising, ad targeting, analytics and market research purposes.
  • Our Platform may collect specific device information for running targeted ad campaigns. For example, we may use carrier of mobile devices to run operator-specific ad campaigns.
  • • We may /use, supplement and share Non-PII collected on the Platform at our discretion for a variety of business purposes. Because our services are continually evolving, we reserve the right to use the information that we collect for other legal purposes that are consistent with this Privacy Policy, even if not specifically described herein.

 

INFORMATION SHARING

Tapsell may share Non-PII with trusted third-party partnerts, who are prohibited from using the information for purposes other than performing services for Tapsell. As an example, we provide our Clients with information about how man Users view or click the advertising served using our Platform.

 

CHANGES TO THIS PRIVACY POLICY

This Policy is effective as of August 21, 2017 and will remain in effect except with respect to any changes in its provisions in future, which will be in effect immediately after being posted on this page. When we amend this Policy, we will also revise the “Last Updated” section on top of this page. We encourage you to periodically review this Privacy Policy to stay informed about how we are protecting the information we collect.

 

CONTACT INFORMATION

Should you have any questions or comments regarding this Policy, you can submit it to Tapsell Office by mail or e-mail as follows:

Pegah Dade Kavan Office,
Third Floor, No. 23, Anahita Dead End, Jordan St, Modares Highway, Tehran, Iran
Email: info@tapsell.ir